Privacy Policy

Introduction
We respect your privacy and are committed to protecting it through our compliance with this policy. This policy describes the
types of information we may collect from you or that you may provide when you visit this website and our practices for
collecting, using, maintaining, protecting, and disclosing that information.
This policy applies to information we collect:
 On our website.
 In phone, email, text, and other electronic messages between you and this Website.
 When you interact with our advertising and applications we might use on third-party websites and services.
Please read this policy carefully to understand our policies and practices regarding your information and how we will treat it.
If you do not agree with our policies and practices, your choice is not to use our Website. By accessing or using this Website,
you agree to this privacy policy. This policy may change from time to time (see Changes to Our Privacy Policy). Your continued
use of this Website after we make changes is deemed as acceptance of those changes, so please check the policy periodically
for updates.
Information We Collect About You and How We Collect It
We collect several types of information from and about users of our Website, including information:

 By which you may be personally identified, such as name, postal address, e-mail address, telephone number or any
other identifier by which you may be contacted online or offline (”personal information”);
 That is about you but individually does not identify you;
and/or
 About your internet connection, the equipment you use to access our Website, and usage details. We collect this
information:
 Directly from you when you provide it to us.
 Automatically as you navigate through the site. Information collected automatically may include usage details, IP
addresses, and information collected through cookies, and other tracking technologies.
 From third parties, for example, our business partners.
Information You Provide to Us
The information we collect on or through our Website may include:
 Information that you provide by filling in forms on our website. This includes information provided at the time of
subscribing to our service, or requesting further services. We may also ask you for information when you enter a
contest or promotion sponsored by us, or when you report a problem with our website.
 Records and copies of your correspondence (including email addresses), if you contact us.
The information we collect automatically is only statistical data and does not include personal information. It helps us
to improve our Website and to deliver a better and more personalized service, including by enabling us to: • Estimate
our audience size and usage patterns or supply what we believe is relevant content • Store information about your
preferences, allowing us to customize our Website according to your individual interests. • Recognize you when you

return to our Website. The technologies we use for this automatic data collection may include: • Cookies (or browser
cookies). A cookie is a small file placed on the hard drive of your computer. You may refuse to accept browser cookies
by activating the appropriate setting on your browser. However, if you select this setting you may be unable to access
certain parts of our Website. Unless you have adjusted your browser setting so that it will refuse cookies, our system
will issue cookies when you direct your browser to our Website.
How We Use Your Information
We use information that we collect about you or that you provide to us, including any personal information:
 To present our Website and its contents to you.
 To provide you with information, products, or services that you request from us.
 To fulfill any other purpose for which you provide it.
 To notify you about changes to our Website or any products or services we offer or provide though it.
Disclosure of Your Information
We may disclose personal information that we collect or you provide as described in this privacy policy:
 To fulfill the purpose for which you provide it. If you place an order with us we may share your personal data with
third parties to assist in processing of your order. These may include our webstore, a credit card processor or a
shipping company. A full list of our affiliate companies is available by contacting us using the options at the bottom of
this page. We always ask that our affiliates not sell our customer data and use it only for it intended purpose.

 We may also disclose your personal information to comply with any court order, law, or legal process, including to
respond to any government or regulatory request.
 Tracking Technologies and Advertising. You can set your browser to refuse all or some browser cookies, or to alert you
when cookies are being sent. We may use third party applications to provide relevant information and advertising to
our visitors. A full list of our affiliate companies is available by contacting us using the options at the bottom of this
page. We always ask that our affiliates not sell our customer data and use it only for it intended purpose.

CONSENT

When you provide us with personal information to complete a transaction, verify your credit card, place an order, arrange for a
delivery or return a purchase, or use this website we imply that you consent to our collecting it and using it for that specific reason.
You understand that we may be required to share this information with third party providers to facilitate the process of fulfilling your
order.

If we ask for your personal information for a secondary reason, like marketing, we will either ask you directly for your expressed
consent, or provide you with an opportunity to say no.

How do I withdraw my consent?
If after you opt-in, you change your mind, you may withdraw your consent for us to contact you, for the continued collection, use or
disclosure of your information, at anytime, by contacting us at sales@hrmusainc.com or mailing us at:
HeartRateMonitorsUSA.com
49 Richard Rd Warminster Pennsylvania US 18974

Your California Privacy Rights
If you are a California resident, California law may provide you with additional rights regarding our use of your personal
information. To learn more about your California privacy rights, visit https://oag.ca.gov/privacy/privacy-laws
Notice to European Users
This Site and the services on this Site are targeted for users in the United States of America. Any information you enter on this
Site may be transferred outside of the European Union to the United States of America which does not offer an equivalent
level of protection to that required in the European Union. In particular, you are advised that the United States of America
uses a sectoral model of privacy protection that relies on a mix of legislation, governmental regulation, and self-regulation.
Article 26 of the European Union’s Data Protection Directive (Directive 95/46/EC, 1995 O.J. (L 281) 31) allows for transfer of
personal data from the European Union to a third country if the individual has unambiguously given his consent to the
transfer of personal information, regardless of the third country’s level of protection. By using this Site or the services, you
consent to the transfer of all such information to the United States of America which may not offer an equivalent level of
protection to that required in the European Union and to the processing of that information by the Company on its servers
located in the United States of America as described in this Privacy Policy.
Changes to Our Privacy Policy
Our privacy policy is updated at least once a year. An up-to-date active and deliverable email address is needed to receive
notice of updates, you may also check back to this page
To ask questions or comment about this privacy policy and our privacy practices, contact us at: sales@hrmusainc.com

Privacy Notice for California Residents
Effective Date: March 2019
This Privacy Notice for California Residents supplements the information contained in our privacy policy above and applies
solely to all visitors, users, and others who reside in the State of California (”consumers” or “you”). We adopt this notice to
comply with the California Consumer Privacy Act of 2018 (CCPA) and any terms defined in the CCPA have the same meaning
when used in this notice.
Information We Collect
Our Website collects information that identifies, relates to, describes, references, is capable of being associated with, or could
reasonably be linked, directly or indirectly, with a particular consumer or device (”personal information”).
Category A: Identifiers
Examples: A real name, Internet Protocol address, email address, or other similar identifiers.
Collected: YES
Category B: Personal information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e)).

Examples: A name, signature, Social Security number, physical characteristics or description, address, telephone number,
passport number, driver’s license or state identification card number, insurance policy number, education, employment,
employment history, bank account number, credit card number, debit card number, or any other financial information,
medical information, or health insurance information. Some personal information included in this category may overlap with
other categories.
Collected: NO
Category C: Protected classification characteristics under California or federal law.
Examples: Age (40 years or older), race, color, ancestry, national origin, citizenship, religion or creed, marital status, medical
condition, physical or mental disability, sex (including gender, gender identity, gender expression, pregnancy or childbirth and
related medical conditions), sexual orientation, veteran or military status, genetic information (including familial genetic
information).
Collected: NO
Personal information does not include:
 Publicly available information from government records.
 De-identified or aggregated consumer information.
 Information excluded from the CCPA’s scope, like:
 health or medical information covered by the Health Insurance Portability and Accountability Act of 1996 (HIPAA) and
the California Confidentiality of Medical Information Act (CMIA) or clinical trial data;

 personal information covered by certain sector-specific privacy laws, including the Fair Credit Reporting Act (FRCA), the
Gramm-Leach-Bliley Act (GLBA) or California Financial Information Privacy Act (FIPA), and the Driver’s Privacy
Protection Act of 1994.
We obtain the categories of personal information listed above from the following categories of sources:
 Directly from you. For example, from forms you complete on our website.
 Indirectly from you. For example, from observing your actions on our website.
Use of Personal Information
We may use, or disclose the personal information we collect for one or more of the following business purposes:
 To fulfill or meet the reason you provided the information. For example, if you share your name and contact
information to request information about our products or services, we will use that personal information to respond to
your inquiry. If you provide your personal information to purchase a product or service, we will use that information to
process your payment and facilitate delivery. We may also save your information to facilitate new product orders or
process returns.
 To provide you with support and to respond to your inquiries, including to investigate and address your concerns and
monitor and improve our responses.
 To respond to law enforcement requests and as required by applicable law, court order, or governmental regulations.
 As described to you when collecting your personal information or as otherwise set forth in the CCPA.

 We will not collect additional categories of personal information or use the personal information we collected for
materially different, unrelated, or incompatible purposes without providing you notice.
Sharing Personal Information
We may disclose your personal information to a third party for a business purpose [or sell your personal information, subject
to your right to opt-out of those sales (see Personal Information Sales Opt-Out and Opt-In Rights)]. When we disclose personal
information for a business purpose, we enter a contract that describes the purpose and requires the recipient to both keep
that personal information confidential and not use it for any purpose except performing the contract. [The CCPA prohibits
third parties who purchase the personal information we hold from reselling it unless you have received explicit notice and an
opportunity to opt-out of further sales.]
We share your personal information with the following categories of third parties:
Order processing, fulfillment and advertising.
Disclosures of Personal Information for a Business Purpose
In the preceding twelve (12) months, Company has not disclosed personal information for a business purpose.
Sales of Personal Information
In the preceding twelve (12) months, Company had not sold personal information.
Your Rights and Choices

The CCPA provides consumers (California residents) with specific rights regarding their personal information. This section
describes your CCPA rights and explains how to exercise those rights.
Access to Specific Information and Data Portability Rights
You have the right to request that we disclose certain information to you about our collection and use of your personal
information over the past 12 months. Once we receive and confirm your verifiable consumer request, we will disclose to you:
 We do not sell your personal information. We only share your information as needed to process your order. When you
purchase something from our store, as part of the buying and selling process, we collect the personal information you give us
such as your name, address and email address. We may be required to share this information with our partners that assist in
order processing and fulfillment.
When you browse our store, we also automatically receive your computer’s internet protocol (IP) address in order to provide
us with information that helps us learn about your browser and operating system. .

 Deletion Request Rights
You have the right to request that we delete any of your personal information that we collected from you and retained,
subject to certain exceptions. Once we receive and confirm your verifiable consumer request, we will delete (and direct our
service providers to delete) your personal information from our records, unless an exception applies.
We may deny your deletion request if retaining the information is necessary for us or our service provider(s) to:

 Complete the transaction for which we collected the personal information, provide a good or service that you
requested, take actions reasonably anticipated within the context of our ongoing business relationship with you, or
otherwise perform our contract with you.
 Detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, or prosecute those
responsible for such activities.
 Debug products to identify and repair errors that impair existing intended functionality.
 Exercise free speech, ensure the right of another consumer to exercise their free speech rights, or exercise another
right provided for by law.
 Comply with the California Electronic Communications Privacy Act (Cal. Penal Code § 1546 et. seq.).
 Engage in public or peer-reviewed scientific, historical, or statistical research in the public interest that adheres to all
other applicable ethics and privacy laws, when the information’s deletion may likely render impossible or seriously
impair the research’s achievement, if you previously provided informed consent.
 Enable solely internal uses that are reasonably aligned with consumer expectations based on your relationship with us.
 Comply with a legal obligation.
 Make other internal and lawful uses of that information that are compatible with the context in which you provided it.
Exercising Access, Data Portability, and Deletion Rights
To exercise the access, data portability, and deletion rights described above, please submit a verifiable consumer request to
us by sending us a message on our website. Only you, or a person registered with the California Secretary of State that you
authorize to act on your behalf, may make a verifiable consumer request related to your personal information. You may also
make a verifiable consumer request on behalf of your minor child.

You may only make a verifiable consumer request for access or data portability twice within a 12-month period. The verifiable
consumer request must:
 Provide sufficient information that allows us to reasonably verify you are the person about whom we collected
personal information or an authorized representative.
 Describe your request with sufficient detail that allows us to properly understand, evaluate, and respond to it.
We cannot respond to your request or provide you with personal information if we cannot verify your identity or authority to
make the request and confirm the personal information relates to you. We will only use personal information provided in a
verifiable consumer request to verify the requestor’s identity or authority to make the request.
Response Timing and Format
We endeavor to respond to a verifiable consumer request within forty-five (45) days of its receipt. If we require more time (up
to [45/90] days), we will inform you of the reason and extension period in writing. We will deliver our written response by
mail or electronically, at your option. Any disclosures we provide will only cover the 12-month period preceding the verifiable
consumer request’s receipt. The response we provide will also explain the reasons we cannot comply with a request, if
applicable. For data portability requests, we will select a format to provide your personal information that is readily useable
and should allow you to transmit the information from one entity to another entity without hindrance, specifically by
electronic mail communication.
Personal Information Sales Opt-Out and Opt-In Rights

We do not sell personal information. We use information only as needed to process your orders or send sale information on
our own products if opted in.
Non-Discrimination
We will not discriminate against you for exercising any of your CCPA rights. Unless permitted by the CCPA, we will not:

•  Deny you goods or services.
•  Charge you different prices or rates for goods or services, including through granting discounts or other benefits, or imposing penalties.
• Provide you a different level or quality of goods or services.
• Suggest that you may receive a different price or rate for goods or services or a different level or quality of goods or services.

California’s “Shine the Light” law (Civil Code Section § 1798.83) permits users of our Website that are California residents to request certain information regarding our disclosure of personal information to third parties for their direct marketing
purposes. To make such a request, please send us an electronic message through our website or write us at our address listed
on our webpage.

Changes to Our Privacy Notice
We reserve the right to amend this privacy notice at our discretion and at any time. This notice will be updated at least once a
year. Your continued use of our Website following the posting of changes constitutes your acceptance of such changes.

Contact Information
If you have any questions or comments about this notice, the ways in which we collect and uses your information described
below [and in the Privacy Policy], your choices and rights regarding such use, or wish to exercise your rights under California
law, please do not hesitate to contact us as follows:

•  Via our website: please send us an electronic message through our website using the chat button
• Email sales@hrmusainc.com
• Write us at our address HRM USA 49 Richard Rd Warminster PA 18974